wayfair.com stats and valuation

Basic Information
Created 2004-06-16
Updated 2020-03-27
Expires 2023-06-16
Owner Wayfair, LLC
Registrar MarkMonitor Inc.
Alexa Rank409
Backlinks21131915
Semrush Rank57
Domain Authority75/100
Pageviews2.69M/ Day
Worth5.89M
Last Updated:
Website Information
Title
Wayfair.com - Online Home Store for Furniture, Decor, Outdoors & More | Wayfair
referrer
no-referrer-when-downgrade
description
Shop Wayfair for A Zillion Things Home across all styles and budgets. 5,000 brands of furniture, lighting, cookware, and more. Free Shipping on most items.
format-detection
telephone=no
twitter:title
Wayfair.com - Online Home Store for Furniture, Decor, Outdoors & More
twitter:description
Shop Wayfair for A Zillion Things Home across all styles and budgets. 5,000 brands of furniture, lighting, cookware, and more. Free Shipping on most items.
twitter:image
https://secure.img1-fg.wfcdn.com/pp/33758501/resize-h630-w1200%5Ecompr-r85/3949/39499404/.jpg
twitter:card
summary_large_image
Important Html Tags
  • H1 1
  • H2 1
  • H3 0
  • H4 0
  • STRONG 0
  • A 0
  • IMG 0
Page Size
64Kb
Code to Text Ratio
1.33% (Text size 0.85Kb and Code size 63.15Kb)
Http Header
HTTP/1.1 301 Moved Permanently
Server: Varnish
Retry-After: 0
Location: https://wayfair.com/
Content-Length: 0
Accept-Ranges: bytes
Date: Thu, 13 Jan 2022 10:24:20 GMT
Via: 1.1 varnish
Connection: close
X-Served-By: cache-mci5949-MCI
X-Cache: HIT
X-Cache-Hits: 0
WFRCDN: fastly
wfcsqs: 
wfpath: /

HTTP/1.1 301 Moved Permanently
Connection: close
Content-Length: 0
Server: Varnish
Retry-After: 0
Location: https://www.wayfair.com/
Accept-Ranges: bytes
Date: Thu, 13 Jan 2022 10:24:20 GMT
Via: 1.1 varnish
X-Served-By: cache-mci5940-MCI
X-Cache: HIT
X-Cache-Hits: 0
WFRCDN: fastly
wfcsqs: 
wfpath: /

HTTP/1.1 302 Moved Temporarily
Server: nginx
Content-Type: text/html;charset=UTF-8
Expires: Thu, 19 Nov 1981 08:52:00 GMT
Cache-Control: no-store, no-cache, must-revalidate
Pragma: no-cache
x-frame-options: SAMEORIGIN
Location: https://www.wayfair.com/v/captcha/show?goto=https%3A%2F%2Fwww.wayfair.com%3F&px=1&captcha_status=0
server_id: iad1.30.12
Lb_Id: dsm1.66.48
TXID: I+F9OmHf/dRKPrhLx7muAg==
wfr-cdn-valid: YesCdn
Strict-Transport-Security: max-age=31536000; includeSubDomains; preload
Strict-Transport-Security: max-age=31536000; includeSubDomains
Date: Thu, 13 Jan 2022 10:24:21 GMT
Connection: close
Set-Cookie: CSNUtId=23e17d3a-61df-fdd4-4a3e-b84bc7b9ae02; expires=Tue, 19-Jan-2038 03:14:07 GMT; Max-Age=505414186; path=/; domain=.wayfair.com; secure
Set-Cookie: ExCSNUtId=23e17d3a-61df-fdd4-4a3e-b84bc7b9ae02; expires=Tue, 19-Jan-2038 03:14:07 GMT; Max-Age=505414186; path=/; domain=.wayfair.com; secure; SameSite=None
Set-Cookie: vid=23e17d3a-61df-fdd4-4a3e-b84bc7b9ae02; expires=Thu, 13-Jan-2022 13:24:21 GMT; Max-Age=10800; path=/; domain=.wayfair.com; secure
Set-Cookie: SFSID=642020a56990d55041bc8eeecdf00641; path=/; domain=wayfair.com; HttpOnly
Set-Cookie: canary=0; expires=Tue, 19-Jan-2038 03:14:07 GMT; Max-Age=505414186; path=/; domain=.wayfair.com; secure
Set-Cookie: WFDC=DSM; expires=Thu, 13-Jan-2022 13:24:21 GMT; Max-Age=10800; path=/; domain=.wayfair.com; secure
Set-Cookie: serverUAInfo=%7B%22browser%22%3A%22Google%20Chrome%22%2C%22browserVersion%22%3A25.01364172%2C%22OS%22%3A%22Linux%22%2C%22OSVersion%22%3A%22%22%2C%22isMobile%22%3Afalse%2C%22isTablet%22%3Afalse%2C%22isTouch%22%3Afalse%7D; path=/; domain=.wayfair.com; secure
Set-Cookie: _pxhd=g5R/IYXQi5wCUkro9u5OKrbsc8pLQKcG3OHQQWzqfQdlQCgKufGBSkR2NfrzPZVJ8Q0o8HymoMeE1KbspZF70A==:XuPbs-ql6JrdQL94aTLt6mSv6nZSF5ht4XPaVPFHzka1nkXP5FeE042IHgMjL7aSy8FMDEGs309UPLXl3C-F0BTEztsc5SYqt0xR7YvX23k=; expires=Fri, 13-Jan-2023 16:24:21 GMT; Max-Age=31557600; path=/
Set-Cookie: CSN=g_countryCode%3DUS%26g_zip%3D67346; expires=Tue, 19-Jan-2038 03:14:07 GMT; Max-Age=505414186; path=/; domain=wayfair.com; secure

HTTP/1.1 200 OK
Server: nginx
Content-Type: text/html;charset=UTF-8
Expires: Thu, 19 Nov 1981 08:52:00 GMT
Cache-Control: no-store, no-cache, must-revalidate
Pragma: no-cache
x-frame-options: SAMEORIGIN
Link: <https://secure.img1-fg.wfcdn.com/>; rel=preconnect; crossorigin,<https://www.csnstores.com>; rel=preconnect; crossorigin,<https://www.google-analytics.com>; rel=preconnect; crossorigin,<https://client.perimeterx.net>; rel=preconnect; crossorigin,<https://collector-PX3Vk96I6i.perimeterx.net>; rel=preconnect; crossorigin,
Feature-Policy: sync-xhr 'none'
report-to: {"group":"network-errors","max_age":3600,"endpoints":[{"url":"https:\/\/nel.wayfair.io\/nel"}]}
nel: {"report_to":"network-errors","max_age":3600,"success_fraction":0.01,"failure_fraction":1,"origin":1642069461,"ttl":900,"response_headers":["TXID"]}
server_id: dsm1.224.154
Lb_Id: dsm1.66.48
TXID: I+F9OmHf/dVKPrhLx7nBAg==
wfr-cdn-valid: YesCdn
Strict-Transport-Security: max-age=31536000; includeSubDomains; preload
Strict-Transport-Security: max-age=31536000; includeSubDomains
Date: Thu, 13 Jan 2022 10:24:21 GMT
Transfer-Encoding:  chunked
Connection: keep-alive
Connection: Transfer-Encoding
Set-Cookie: CSNUtId=23e17d3a-61df-fdd5-4a3e-b84bc7b9c102; expires=Tue, 19-Jan-2038 03:14:07 GMT; Max-Age=505414186; path=/; domain=.wayfair.com; secure
Set-Cookie: ExCSNUtId=23e17d3a-61df-fdd5-4a3e-b84bc7b9c102; expires=Tue, 19-Jan-2038 03:14:07 GMT; Max-Age=505414186; path=/; domain=.wayfair.com; secure; SameSite=None
Set-Cookie: vid=23e17d3a-61df-fdd5-4a3e-b84bc7b9c102; expires=Thu, 13-Jan-2022 13:24:21 GMT; Max-Age=10800; path=/; domain=.wayfair.com; secure
Set-Cookie: SFSID=305a859a585678ccd0acba1e7e100a7f; path=/; domain=wayfair.com; HttpOnly
Set-Cookie: canary=0; expires=Tue, 19-Jan-2038 03:14:07 GMT; Max-Age=505414186; path=/; domain=.wayfair.com; secure
Set-Cookie: WFDC=DSM; expires=Thu, 13-Jan-2022 13:24:21 GMT; Max-Age=10800; path=/; domain=.wayfair.com; secure
Set-Cookie: serverUAInfo=%7B%22browser%22%3A%22Google%20Chrome%22%2C%22browserVersion%22%3A25.01364172%2C%22OS%22%3A%22Linux%22%2C%22OSVersion%22%3A%22%22%2C%22isMobile%22%3Afalse%2C%22isTablet%22%3Afalse%2C%22isTouch%22%3Afalse%7D; path=/; domain=.wayfair.com; secure
Set-Cookie: _pxhd=ssKXi030HuB4e4aFQSsD4h6W//-mcNr97a/iSHPudOe-A2l-94WUjIxz4MSXd3XIGovgb/CEKRpKJ1HK4d6U8A==:/R5S6XtbRWbh4yJi9fVrERcZLGKd-6yjQpJxXZLRhER0CLiaiBCRF2NPtkn/4YcA75d1-0ghSDqIgaUmfSXQzShvj42Fo6dkJHm347CJ4OI=; expires=Fri, 13-Jan-2023 16:24:21 GMT; Max-Age=31557600; path=/
Set-Cookie: CSNPersist=page_of_visit%3D1; expires=Tue, 19-Jan-2038 03:14:07 GMT; Max-Age=505414186; path=/; domain=wayfair.com; secure
Set-Cookie: AppInterstitial=visit_date_1%3D2022-01-13; expires=Thu, 27-Jan-2022 10:24:21 GMT; Max-Age=1209600; path=/; domain=wayfair.com; secure
Set-Cookie: CSN=g_countryCode%3DUS%26g_zip%3D67346; expires=Tue, 19-Jan-2038 03:14:07 GMT; Max-Age=505414186; path=/; domain=wayfair.com; secure

Semrush Metrics
Semrush Rank57Rank based on keywords, cost and organic traffic
Keywords4749244Number of keywords in top 20 Google SERP
Organic Traffic59202155Number of visitors coming from top 20 search results
Cost (in USD)61355168$How much need to spend if get same number of visitors from Google Adwords
Adwords Keyword40780Keywords a website is buying in Google AdWords for ads that appear in paid search results.
Adwords Traffic5656507Number of visitors brought to the website via paid search results.
Adwords budget (in USD)7618017$Estimated budget spent for buying keywords in Google AdWords for ads that appear in paid search results (monthly estimation).

View Full Report

DNS Report
HostTypeClassTTLExtra
wayfair.comAIN1800ip: 151.101.193.252
wayfair.comAIN1800ip: 151.101.65.252
wayfair.comAIN1800ip: 151.101.1.252
wayfair.comAIN1800ip: 151.101.129.252
wayfair.comNSIN1800target: dns1.p02.nsone.net
wayfair.comNSIN1800target: a16-64.akam.net
wayfair.comNSIN1800target: a13-67.akam.net
wayfair.comNSIN1800target: a22-65.akam.net
wayfair.comNSIN1800target: dns4.p02.nsone.net
wayfair.comNSIN1800target: dns2.p02.nsone.net
wayfair.comNSIN1800target: a1-100.akam.net
wayfair.comNSIN1800target: dns3.p02.nsone.net
wayfair.comSOAIN3600mname: dns1.p02.nsone.net
rname: hostmaster.nsone.net
serial: 1641937848
refresh: 3600
retry: 600
expire: 604800
minimum-ttl: 1800
wayfair.comMXIN1800pri: 10
target: mxa-00180701.gslb.pphosted.com
wayfair.comMXIN1800pri: 10
target: mxb-00180701.gslb.pphosted.com
wayfair.comTXTIN1800txt: MS=ms99551924
entries: Array
wayfair.comTXTIN1800txt: 1dpg7hpp74ru70jnk0aq2fh774
entries: Array
wayfair.comTXTIN1800txt: grd7qo8p5vhi2iafrbkpkl30sm
entries: Array
wayfair.comTXTIN1800txt: docusign=b5433a4f-d63a-4f54-aa9b-a8744690197b
entries: Array
wayfair.comTXTIN1800txt: google-site-verification=PYHDKIwS411Nq4tmcg15m-InrbkGMyV_24_9cFYaEFY
entries: Array
wayfair.comTXTIN1800txt: google-site-verification=UrJdl3OFi8WPUeXPVfS_PFePSohrUHRBbdd9wnX5rt0
entries: Array
wayfair.comTXTIN1800txt: google-site-verification=fmo_1c0hc3gy1qk7sl1bp9z4m2qj60tj3taczq1seau
entries: Array
wayfair.comTXTIN1800txt: google-site-verification=kyr0bx37hPj9E-cBghP0eKz3BqVaKqsA64A06Ke5zbQ
entries: Array
wayfair.comTXTIN1800txt: google-site-verification=nKZlMXZd3Cw6XWnke_5AuHIgNGkT23PSGeA-HiQo2SE
entries: Array
wayfair.comTXTIN1800txt: _globalsign-domain-verification=Ak7DVnwGWFgbLMDP9veofBLZlC-lsWR1G0_vyJ9xqL
entries: Array
wayfair.comTXTIN1800txt: _globalsign-domain-verification=h7SAEP0W14qp6-tzMbP2Kv7ohuILz1RAiUpucmeAi0
entries: Array
wayfair.comTXTIN1800txt: _globalsign-domain-verification=yk6oxxVuImTG8g44_QTy4zz-_QZL980DmDz4KNSlex
entries: Array
wayfair.comTXTIN1800txt: 9ZhZjWlEVWahZbZ2H0ExtiRRmSlwI0Ts7iLEIIQ+C9PnlBatP7l+gBSgey0umzCo6gKLvKG6M7B7G68X061xlA==
entries: Array
wayfair.comTXTIN1800txt: v=spf1 include:spf.wayfair.com include:spf.protection.outlook.com include:et._spf.pardot.com include:_spf.salesforce.com include:_spf.google.com -all
entries: Array
wayfair.comTXTIN1800txt: stripe-verification=f77e588ccdee19d4b248486eff5e7194221db98196d6f0ed0e226734c724662f
entries: Array
wayfair.comTXTIN1800txt: stripe-verification=0a0dc79b309f8197388f287431fae67945cbd668b8a42032999d575d0f0804b7
entries: Array
wayfair.comTXTIN1800txt: stripe-verification=4b679d16dbb91e6950dca3fb5f08d76f885af4f3550f6d979e5f45ef977909a9
entries: Array
wayfair.comTXTIN1800txt: google-site-verification=1tJwXC5uqjACP_Z6uOvrg-yrA3psFhLVvr6Mzr8uEwM
entries: Array
wayfair.comTXTIN1800txt: google-site-verification=xuIxY4amemGxmKWj9ecdllb-O9vRRL42RPH4nlwgSm4
entries: Array
wayfair.comTXTIN1800txt: miro-verification=bfbbee597147081fd1a169d4bee64603b4d72be7
entries: Array
wayfair.comTXTIN1800txt: OSSRH-67331
entries: Array
wayfair.comTXTIN1800txt: teamviewer-sso-verification=c96b866f9bf24e46b3dbe3c946581a60
entries: Array
wayfair.comTXTIN1800txt: apple-domain-verification=KB9eCmnY6tsSNpkt
entries: Array
wayfair.comTXTIN1800txt: stripe-verification=ee9434859c37405c006b60e8de4a04b50b8ad4082759cb9ac32f7c1eb49ad185
entries: Array
wayfair.comTXTIN1800txt: google-site-verification=5XCy0CFKp8muk70p2ftKR1I8QPhh3gfUJM-g03IwBsg
entries: Array
IP Address Information
Server IP
151.101.193.252
Server Location
San Francisco,CA,United States
ISP
Fastly
Location on MAP
Domain Whois Record
	     Domain Name: WAYFAIR.COM
   Registry Domain ID: 122658168_DOMAIN_COM-VRSN
   Registrar WHOIS Server: whois.markmonitor.com
   Registrar URL: http://www.markmonitor.com
   Updated Date: 2020-03-27T19:15:41Z
   Creation Date: 2004-06-16T18:03:58Z
   Registry Expiry Date: 2023-06-16T18:03:58Z
   Registrar: MarkMonitor Inc.
   Registrar IANA ID: 292
   Registrar Abuse Contact Email: abusecomplaints@markmonitor.com
   Registrar Abuse Contact Phone: +1.2083895740
   Domain Status: clientDeleteProhibited https://icann.org/epp#clientDeleteProhibited
   Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
   Domain Status: clientUpdateProhibited https://icann.org/epp#clientUpdateProhibited
   Domain Status: serverDeleteProhibited https://icann.org/epp#serverDeleteProhibited
   Domain Status: serverTransferProhibited https://icann.org/epp#serverTransferProhibited
   Domain Status: serverUpdateProhibited https://icann.org/epp#serverUpdateProhibited
   Name Server: A1-100.AKAM.NET
   Name Server: A13-67.AKAM.NET
   Name Server: A16-64.AKAM.NET
   Name Server: A22-65.AKAM.NET
   Name Server: DNS1.P02.NSONE.NET
   Name Server: DNS2.P02.NSONE.NET
   Name Server: DNS3.P02.NSONE.NET
   Name Server: DNS4.P02.NSONE.NET
   DNSSEC: unsigned
   URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of whois database: 2022-01-13T08:17:42Z <<<

For more information on Whois status codes, please visit https://icann.org/epp

NOTICE: The expiration date displayed in this record is the date the
registrar's sponsorship of the domain name registration in the registry is
currently set to expire. This date does not necessarily reflect the expiration
date of the domain name registrant's agreement with the sponsoring
registrar.  Users may consult the sponsoring registrar's Whois database to
view the registrar's reported date of expiration for this registration.

Domain Name: wayfair.com
Registry Domain ID: 122658168_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.markmonitor.com
Registrar URL: http://www.markmonitor.com
Updated Date: 2020-03-27T19:11:39+0000
Creation Date: 2004-06-16T18:03:58+0000
Registrar Registration Expiration Date: 2023-06-16T18:03:58+0000
Registrar: MarkMonitor, Inc.
Registrar IANA ID: 292
Registrar Abuse Contact Email: abusecomplaints@markmonitor.com
Registrar Abuse Contact Phone: +1.2083895770
Domain Status: clientUpdateProhibited (https://www.icann.org/epp#clientUpdateProhibited)
Domain Status: clientTransferProhibited (https://www.icann.org/epp#clientTransferProhibited)
Domain Status: clientDeleteProhibited (https://www.icann.org/epp#clientDeleteProhibited)
Domain Status: serverUpdateProhibited (https://www.icann.org/epp#serverUpdateProhibited)
Domain Status: serverTransferProhibited (https://www.icann.org/epp#serverTransferProhibited)
Domain Status: serverDeleteProhibited (https://www.icann.org/epp#serverDeleteProhibited)
Registrant Organization: Wayfair, LLC
Registrant State/Province: MA
Registrant Country: US
Registrant Email: Select Request Email Form at https://domains.markmonitor.com/whois/wayfair.com
Admin Organization: Wayfair, LLC
Admin State/Province: MA
Admin Country: US
Admin Email: Select Request Email Form at https://domains.markmonitor.com/whois/wayfair.com
Tech Organization: Wayfair, LLC
Tech State/Province: MA
Tech Country: US
Tech Email: Select Request Email Form at https://domains.markmonitor.com/whois/wayfair.com
Name Server: dns2.p02.nsone.net
Name Server: a16-64.akam.net
Name Server: dns3.p02.nsone.net
Name Server: a13-67.akam.net
Name Server: a1-100.akam.net
Name Server: dns4.p02.nsone.net
Name Server: a22-65.akam.net
Name Server: dns1.p02.nsone.net
DNSSEC: unsigned
URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/
>>> Last update of WHOIS database: 2022-01-13T10:24:20+0000 <<<

For more information on WHOIS status codes, please visit:
  https://www.icann.org/resources/pages/epp-status-codes

If you wish to contact this domain’s Registrant, Administrative, or Technical
contact, and such email address is not visible above, you may do so via our web
form, pursuant to ICANN’s Temporary Specification. To verify that you are not a
robot, please enter your email address to receive a link to a page that
facilitates email communication with the relevant contact(s).

Web-based WHOIS:
  https://domains.markmonitor.com/whois

If you have a legitimate interest in viewing the non-public WHOIS details, send
your request and the reasons for your request to whoisrequest@markmonitor.com
and specify the domain name in the subject line. We will review that request and
may ask for supporting documentation and explanation.

The data in MarkMonitor’s WHOIS database is provided for information purposes,
and to assist persons in obtaining information about or related to a domain
name’s registration record. While MarkMonitor believes the data to be accurate,
the data is provided "as is" with no guarantee or warranties regarding its
accuracy.

By submitting a WHOIS query, you agree that you will use this data only for
lawful purposes and that, under no circumstances will you use this data to:
  (1) allow, enable, or otherwise support the transmission by email, telephone,
or facsimile of mass, unsolicited, commercial advertising, or spam; or
  (2) enable high volume, automated, or electronic processes that send queries,
data, or email to MarkMonitor (or its systems) or the domain name contacts (or
its systems).

MarkMonitor reserves the right to modify these terms at any time.

By submitting this query, you agree to abide by this policy.

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Protecting companies and consumers in a digital world.

Visit MarkMonitor at https://www.markmonitor.com
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In Europe, at +44.02032062220
	  

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